Re: [epf-dev] How to attract agile thought leaders

[Per Kroll <pkroll@xxxxxxxxxx>]

Christoph,

here are some thoughts around your questions...

What are the potential benefits for them?
PKR: Dave Thomas has pointed out that he thinks that
as Agile becomes more broadly adopted in large companies, these companies
will care about audits and compliance. They will care about the things
EPF can provide. EPF would hence be of interest if the Agile Alliance wants
to accelerate adoption of agile practices within major corporations.
I also think it could be of value to the agile community
to tap in to a broader community for collaboration and innovation. Open
source projects have time after time shown that they drive tons of innovation.
It is hard to make a case that this will not happen also for EPF. And why
would they like to stand outside of that innovation and watch? Rather be
in the forefront and drive the innovation.

How can we best approach them?
PKR: I think that people they trust need to approach them. In the end,
this will only work if they have confidence in that they will be fairly
treated, with the ability to collaborate with others without loosing brand
identity. If they fear that the EPF agenda will be inconsistent with agile
values, or somebody may hijack the agenda, they will have no interest in
joining.

How can we best attract their attention?
PKR: I think the most important thing is to show initial
successes. This is no different from any software project. You build credability
not by showing glossy plans, but by showing that you can deliver incremental
value, and that you listen to stakeholders (in our case, the community).
This means that we need to produce some initial good content, and we need
to get the message out. We also need to build a critical mass of participants,
so that it is obvious we have an impact on the industry.
I have in all our meetings mentioned that I would
like EPF participants to help each others by announcing speaking opportunities,
by havgin EPF website post lists of who speaks when and where, all to allow
EPF to pay contributors and commiters back for the time and energy spent.
This informal cross promotion increases the value of joining EPF.

How can we increase their participation and involvement?
PKR: I think a key aspect is to allow people that
have built a brand to join without loosing their brand. You build a business
around a brand, and you cannot give that up. If I today am an agile thought
leader, how can I in the future be an agile thought leader within EPF?


Cheers

Per Kroll
STSM, Manager Methods: RUP / RMC
Project Lead: Eclipse Process Framework
Rational Software, IBM Corp
408-342-3815

Christoph Steindl <steindl@xxxxxxxxxxxx>
Sent by: epf-dev-bounces@xxxxxxxxxxx

03/09/2006 07:39 AM

Please respond to
Eclipse Process Framework Project Developers List <epf-dev@xxxxxxxxxxx>

To	epf-dev@xxxxxxxxxxx
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Subject	[epf-dev] How to attract agile thought leaders

I've been using agile methods and techniques for some
years now.
I can see a real chance in the EPF project for the arena of agile methods.
For me, it is well worth some effort to condense the knowledge of the 
various agile methods and to make it available as EPF plug-ins.
It would then be easier to understand and compare the approaches, as 
well as to enhance them ("cross fertilization").
I'm not interested in "heavy process stuff", but structuring
and making 
it available to a wider audience in an easily approachable way seems to
be valuable.

... that's for the intro, here comes my question ...

I'm a ScrumMaster as well (trained by Ken Schwaber in how to apply Scrum
as a team leader).
Months ago, I've asked him about his opinion of sharing more information
contained in the "Scrum methodology" (168 pages of process description)
with the wider community.
Unfortunately, I didn't get a response from him.
When I try the next time, I'd like to make sure that he really 
understands the potential value to him, to Scrum, and the practitioners.
Therefore, I currently prepare an early version of an enhanced Scrum 
plug-in - so that Ken Schwaber will more easily understand what I'm 
talking about.

Can you - all readers of the mailing list - please brainstorm and 
suggest additional ideas of how the value of the EPF project can be made
visible and explicit to an agile thought leader.
What are the potential benefits for them?
How can we best approach them?
How can we best attract their attention?
How can we increase their participation and involvement?

-- 
*Christoph Steindl*

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