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[News.eclipse.foundation] Reasons for membership

The company I work for have just started discussing membership in Eclipse
(as an add-on provider). 

Might be a silly question, but what does people see as the real benefit to a
company to spend $5000 a year to be a member? "voting rights" and the
obvious "giving something back into the community" sounds good, but is
there anything else [that I can use to convince my CEO :)]?