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[eclipse.org-member-marketing] Action Items JavaOne and Meeting Minutes
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Hello-
Included in this email are the following components:
1. JavaOne Action Items
Please review and provide input or deliverables as appropriate
2. Tentative schedule of Eclipse Luncheon (for participating members)
This is part of the Eclipse Marketing Package that the
organization-member-marketing @ large has developed
3. Sign up sheet (word document) for Eclipse JavaOne booth
Please respond to Ian if you have any marketing resources that can sign up
for a 2 hour time slot. They will help manage the Passport program and
hand out T-shirts
Eclipse Marketing Team Teleconference June 7, 2005
Time: 12:00-1:00pm EST / 9:00-10:00am PST
Attendees:
IBM – Gary
Sybase - Karen and Melinda
Exadel – Amy
Eclipse - Ian
??
Agenda:
Java One
· Ways to Drive Attendance to Luncheon
· Approval for buttons
· Exhibit Hall, Panel/Luncheon Package
· Luncheon Logistics and Speaker
· Eclipse booth
Update from Ian
· Eclipse 3.1
· LinuxWorld
JavaOne
Raising Eclipse Visibility at JavaOne
§ Passport to drive booth traffic.
· Each participating company receives buttons with company and Eclipse
logo
· Each participating company receives spot in Eclipse brochure
· Each participating company receives spot on Eclipse Tshirt
§ Luncheon with a panel discussion hosted by Eclipse luminaries,
analysts, editors.
· The W Hotel has been reserved for a luncheon for 200 on Tuesday June
28th
§ Member companies pay to participate and will be based on company size
· Costs: $7500 for large companies; $1500 for small companies
JavaOne Miscellaneous
o Buttons in the process of being approved and manufactured
o T-shirts going into production today
o Standard HTML email to made (Ian and Melinda)
Attendance
· Luncheon
· Passport
· Each participating company in the Eclipse/JavaOne promotion hands out
a certain number of invitations
· Each participating company in the Eclipse/JavaOne promotion will be
able hand out a limited number of invitations at their booth
Eclipse Booth
· Eclipse needs marketing support
Java One Action Items
Passport Deliverables
o Brochure text and Company booth number needs to be sent to Ian by
Thursday 6/9
Luncheon Deliverables (Panel Discussion Addressing a Business Audience)
o Need to find case studies
o Looking for customers to speak on panel
o Luncheon Logistics (Ian and Melinda)
§ Signage
§ Food and Beverage
o Luncheon Schedule
Update from Ian
Eclipse 3.1 Release
o Determine what Publicity around JavaOne time, so that member companies
can make product specific announcements
LinuxWorld
- San Francisco, Moscone, August 8th
- Need engineering resources
Next Meeting:
Tuesday June 14, 2005
Tentative Schedule Eclipse Speaker Luncheon
Availability of Great Room at W Hotel: 11:00 - 2:00
Java One Lunch: 11:00 - 1:00
Eclipse Panel and Luncheon
Luncheon Buffet Commences: 11:15
Panel Discussion: 11:45 - 12:30
Q&A: 12:30 - 1:00
Individual Meetings: 1:00 - 2:00
(See attached file: JavaOne Eclipse Foundation Booth Schedule.doc)
-Kären Frederiksen
Attachment:
JavaOne Eclipse Foundation Booth Schedule.doc
Description: MS-Word document